IDEa is an association by and for alumni of Industrial Design, Eindhoven University of Technology. We like to bring and keep Alumni together, not just because we like to catch up every now and then, but to create a ground for exchange of expertise and experiences. Furthermore we hope to make sure that Alumni keep each other up to date about developments in industry and in the academic environment. We would like to contribute to bringing forward a distinct profile of the Industrial Designer Eindhoven, in our region, on national and international level.